Whether it is for a newspaper or magazine article, a book or any other type of story, your interviewing technique can either make of break a story. Here are some great ideas to make sure you ask the right questions.
Having gotten my first reporting
job prior to attending college, my early interviewing techniques were shaky, if
not embarrassing.
Covering the a Southern California
minor-league baseball team, the High Desert Mavericks, the first person I ever
interviewed was Carl Everett, who has gone on to fame and fortune in the Major
Leagues. He had star quality then even, and was kind enough to handle my
mumbling, incoherent questions with the pat answers that baseball players are
likely taught in the second grade.
That was more than 10 years ago.
Following a stint in college and six years at daily newspapers, my interviewing
skills became, while not polished, competent and effective. Since that
humiliating first interview, I've spoken with governors, mayors and dozens of
professional athletes and artists. I even had the opportunity to interview
basketball coaching legend John Wooden.
So, what have I learned about how to
interview someone?
Be Yourself
OK, that's annoyingly simple but
true. After you get a few interviews under your belt, you'll lose that initial
trepidation and walk up to anyone comfortably. You don't have to put on a
"reporter" persona. Be yourself, it's an interview but also a
conversation. When an interview subject falls into a conversation with you,
that’s when you can get worthwhile quotes and information.
Be Prepared
This should go without saying, but
is often missed by writers in a hurry. Being organized and prepared will give
the interviewer confidence going in to the interview. It will also keep the
interviewer from being thrown off or force his or her subject to explain things
that could have been researched prior.
Have the important questions
ready. A mistake I made a few times was to forget to ask the simple questions:
age, name, etc. You don't need to have a list of 100 questions ready, but try
to have a checklist of questions you need that are pertinent to the story.
When interviewing someone with any
amount of fame, make sure to research the person fully. They have likely answered
certain, simple questions hundreds of times, so it’s your job to know these questions.