When some people see door to door, they think of an insurance agent actually
knocking on every door in a neighborhood trying to sell their products. Well,
believe it or not, there are still companies that encourage and even require
this of their agents.
What we mean when we say door to door is something different. Everyone has
seen the door hangers that businesses put on door knobs during the day for people
to read as they come home from work. Well, insurance agents can and should do
the same thing.
Find a product that you want to advertise heavily, let’s say life insurance.
Have a door hanger made—or just make up a flier on the computer if you don’t
have a lot of money to spend—and go to a different neighborhood everyday and
put them on the door.
The key to this is not to knock on the doors and interrupt the lives of the
people inside the houses. Simply walk up and put the flier or door hanger on
the door so that it will be seen, and go to the next house.
If you actually go to a different neighborhood and do this everyday, you
will before long actually find people will be calling you to find out more
about your services. Instead of you being pushy, you simply let them know that