Giving a media interview isn't rocket science, but it can affect your situation greatly. Being prepared is the only way to ensure objectivity in a time of crisis. You now have what it takes to do just that.
One last tip of the trade–it may seem like a lot of information to remember for such a short time on air, but it is very important. Be sure to practice all the tips before that crisis comes up. Have any other corporate spokespeople or persons involved practice it too. Together, you can put your heads together and prepare before cameras and photographers are breathing down your neck. And if you are uncomfortable with your progress, call in a crisis communications coach. They can help turn any uncertain, uneasy speaker into a confident, well-informed interview professional.